How to Design a Brand Identity Like a Professional

Table of Contents1 1: Research, research, and again, research1.1 Your audience1.2 Your value proposition1.3 Your competition 1.4 Your mission2 2: Create your logo3 3: Choose your tone of voice Creating a professional brand identity can seem like a daunting task, but once you get into it, you’ll find out just how important it is for your company. Sure, […]

Table of Contents1 1. The Website Is the Online Version of Your Company1.1 You Competitors May Already Be Online1.2 Expand Beyond Your Website With Web 2.01.2.1 Google My Business1.2.2 Yelp and Web 2.0 Website2 2. Attract New Customers and Clients2.1 Let Your Website Work For You3 3. Instant Communication3.1 Contact Form3.2 Live Chat3.3 Blog Comments3.4 […]

Table of Contents1 SEO Tactics That No Longer Work1.1 Keyword Stuffing1.2 Thin Content1.3 Personal Blog Networks1.4 Spun Content1.5 Exact Match Domains1.6 Directory Link Building The Old Way2 The Future of SEO2.1 How Google Helps Users Find What They Need2.2 Optimizing Your Website2.3 Directory Link Building The Valuable Way3 Conclusion Is SEO dead in 2019? No, […]

Table of Contents1 Good Website Design Creates Trust. Bad Design Does Not.2 Developing Consistency Between Your On and Offline Company Image2.1 Colors2.2 Fonts2.3 Mood2.4 Images3 Enhancing User Experience Through Page Functionality3.1 User Interface3.2 User Experience3.3 Scroll Hijacking3.4 Website Speed3.4.1 Start a CDN (Content Delivery Network)3.4.2 Caching3.4.3 Images3.4.4 Website Host3.4.5 Why Is All This Important for […]

Table of Contents1 Search Ranking Takes Time2 Poor Spelling and Grammar3 The Competition4 Keyword Stuffing5 Your Website Is Not Mobile-Friendly6 A Few Google Ranking Factors6.1 Duplicate Content6.2 Content Length and Thin Content6.3 Website Loading Speed6.4 Image Optimization6.5 Multimedia Content7 Conclusion Every company wants their website to be on the first page of a Google search. This […]

Table of Contents1 Increase Brand Awareness2 Engage With Your Customers3 Boosting Your Website SEO4 Enhance Brand Loyalty5 Cost Effective Social media has completely changed the game for advertising. In fact, 97% of marketers say Social Media is now critical for all businesses. By spending as little as six hours per week on socials, you can […]

Table of Contents1 Getting Started With Google My Business1.1 Update Your Information2 Why Hire an Agency3 How to add users to Google My Business3.1 1. Sign In To Your Google My Business Profile3.2 2. Open The Location You’d Like to Manage3.3 3. Click the “Users” button3.4 4. Click on the “Invite New Managers” Icon3.5 5. Enter the […]

Table of Contents1 Google Ranking Factors2 Improving your Local Search Ranking3 Website Analysis4 Keyword Research5 Competitor Research6 Page Optimization6.1 Titles and Headers6.2 Meta Descriptions6.3 Navigation7 Keywords7.1 Short Tail7.2 Long Tail7.3 Synonyms8 Image Optimization8.1 Alt Text9 Schema10 W3C Validations11 Sitemap12 Code Cleanup13 Social Media13.1 Integration13.2 Sharing14 Content Building14.1 Blogging14.2 Article Submissions15 Link Building15.1 Directory Submission15.2 Social […]

Table of Contents1 Do Keywords Still Matter for SEO?2 Keywords, why they may not matter as much as you think.2.1 What are keywords?2.2 Keywords2.3 Short Tail Keywords2.4 Long Tail Keywords3 Should You Use a Focus Keyword?4 Why Your Web Page Doesn’t Rank4.1 Don’t Write for Search Engines, Write for People5 The Importance of Relevance6 How […]

Table of Contents1 Google Analytics Login2 Google Analytics in WordPress3 The Basics of Google Analytics4 Why Use Google Analytics? This article assumes you already have a website and you are ready to setup Google Analytics and implement into it. If you don’t have hosting, we can help. Do you currently have a website or have recently […]