How we helped a land surveying company generate $60,200 in tracked revenue through Google Local Service Ads and conversion optimization.
✓ $60,200 in Revenue ✓ 177 Qualified Calls ✓ 4.2x ROI
This land surveying company was technically excellent but had zero online presence. They were completely dependent on referrals and repeat clients, which meant inconsistent workload and unpredictable revenue.
As a specialized B2C service, they needed to be visible when homeowners and property owners were actively searching for surveying services. But they had no way to reach new customers online—and no tracking to know where leads came from.
We focused on the fastest path to qualified leads: Google Local Service Ads. For a licensed service provider like a surveying company, LSAs provide immediate visibility to high-intent searchers.
From Zero Online Presence to Predictable Revenue
Direct revenue from LSA leads tracked from call to closed project.
High-intent property owners actively searching for surveying services.
Every dollar invested returned $4.20 in tracked revenue.
35% close rate from call to booked project
Average cost per booked project
Consistent 5-star review generation
The consistent lead flow transformed how they run their business:
No more seasonal slowdowns or scrambling to find work. Consistent lead flow keeps the team busy.
Confidence to expand into new markets knowing the lead system can scale with them.
Referrals are now a bonus, not a lifeline. The business grows on its own terms.
Plan equipment purchases, hiring, and growth with confidence from steady cash flow.
For businesses with proper licensing and insurance, LSAs provide immediate visibility at the top of search results with the Google Screened badge building instant trust.
Maintaining high ratings increased call volume by 40%. A systematic approach to gathering and responding to reviews is essential for LSA success.
Knowing exact ROI allowed confident budget increases. When you can track every dollar from ad spend to closed revenue, scaling becomes a math problem, not a gamble.
Responding to LSA calls within 5 minutes doubled close rates. When someone's actively searching for a service, the first company to answer wins.
177 qualified calls beat 1,000 unqualified website visits. LSAs attract people who are ready to hire, not just browsing.
If you're a licensed service provider with zero online presence—or if your current marketing isn't generating qualified leads—let's talk about what Google Local Service Ads could do for your business.
Schedule a Free ConsultationNo pressure. Just an honest conversation about your situation and whether LSAs make sense for your business.
