Roofing Marketing

Dominate Your Roofing Market

Stop Competing With Storm Chasers. Start Building Authority.

We help local roofers stand out in crowded markets, generate quality leads year-round, and become the name homeowners trust when they need a roof.

  • Storm Damage Campaigns
  • Year-Round Lead Generation
  • Local Search Dominance
Rebel Ape Marketing power duo gorillas
Zero to $500K+
Contractor Success Story
11+ Years
Building Contractor Brands
Complete Systems
Not Just Websites

Why Roofing Marketing Is So Hard

You're not just competing with other local roofers. You're competing with storm chasers, national franchises, and every guy with a truck and a ladder who calls himself a roofer.

Homeowners can't tell the difference. They see 20 roofing ads on Google, 15 trucks in their neighborhood after a storm, and a mailbox full of door hangers. Everyone looks the same.

So they default to price. Or they pick whoever shows up first. Or they go with the company that seems most "legitimate"—which often means whoever has the best marketing, not the best work.

The Roofing Marketing Problem:

  • Storm chasers flooding your market after every hail event
  • National brands outspending you on ads
  • Tire-kicker leads that waste your time
  • Seasonal slowdowns killing your cash flow
  • No way to prove you're different (even though you are)

The solution isn't more ads. It's building authority—becoming the roofer everyone knows and trusts.

Roofing marketing challenges

How We Help Roofers Dominate Their Market

We don't just run ads. We build complete marketing systems that position you as THE roofing authority in your area—so when homeowners need a roof, they think of you first.

Authority-Building Websites

Your website positions you as the established, trusted roofer in your area. Professional design, fast loading, conversion-optimized—built to turn visitors into calls.

Immediate Lead Generation

Google Ads and Local Service Ads get your phone ringing now. We target homeowners actively searching for roofing services in your area—not tire-kickers, real buyers.

Local Search Dominance

SEO and Google Business Profile optimization get you ranking in the map pack and organic results. When homeowners search "roofer near me," you show up first.

Review & Reputation Systems

Automated review generation builds your online reputation. More 5-star reviews means more trust, higher rankings, and easier sales conversations.

Marketing Services for Roofing Contractors

Everything you need to generate consistent leads and build authority in your market.

Roofing Website Design
Website Design

Roofing Websites That Convert

Your website is your digital storefront. We build fast, professional roofing websites that establish credibility and turn visitors into phone calls.

  • Service pages for every roofing type (shingles, metal, flat, tile)
  • Location pages for every city you serve
  • Storm damage landing pages ready to deploy
  • Mobile-optimized for homeowners on their phones
PPC Advertising

Google Ads That Generate Roofing Leads

Reach homeowners the moment they search for roofing services. We manage Google Ads and Local Service Ads to maximize your lead flow and minimize wasted spend.

  • Campaigns for roof replacement, repairs, and inspections
  • Storm damage campaigns you can activate instantly
  • Local Service Ads with Google Guaranteed badge
  • Call tracking so you know exactly what's working
Roofing Google Ads
Roofing SEO
SEO Services

Rank #1 for "Roofer Near Me"

Long-term authority building through local SEO. We optimize your website and Google Business Profile so you show up first when homeowners search for roofing services.

  • Google Business Profile optimization
  • Local keyword targeting for your service areas
  • On-page SEO for all service and location pages
  • Monthly ranking reports and progress tracking
Google Business Profile

Dominate the Map Pack

When homeowners search for roofers, they look at the map. We optimize your Google Business Profile to show up in the top 3 results with stellar reviews.

  • Complete profile optimization
  • Review generation and management
  • Regular posts and updates
  • Photo optimization for roofing projects
Roofing Google Business Profile

Trusted by companies who work with us for high-performance websites and ads.

These great companies and many others trust us to help them attract more leads and build a stronger online presence.

CTI Roofing Logo
Highland Surveying Logo
iFix Appliance Repair Logo
LuxCore Surfaces Logo
Right Choice Doors Logo
SLR Roofing Logo

Real Reviews From Real Clients

See what clients say about working with Rebel Ape.

Their commitment to my success made me a forever client. They were quick to respond, professional, and provided excellent guidance throughout. Their insights helped me enhance my online presence.

Jessica B.

Adam is truly so attentive to the needs of our small business. His professionalism is top notch and he was there when we needed him in an emergency. I cannot say enough about Rebel Ape! *paraphrased

Lori M.

Reliable and dedicated to their craft. Precise suggestions that drove huge impact on our business with creative and thoughtful design. They truly understand how to speak to our audience.

Jacob M.

I have worked with Adam's team for years and always find them to be great at what they do. They're responsive, reliable, and truly invested in your success. Great team! *paraphrased

Jeff R.

Rebel Ape is incredible to work with. Very collaborative, genuinely invested in outcomes, and a pleasure to partner with on projects. *paraphrased

Bryan H.

Adam is amazing at what he does and his customer service is stellar. So happy with his service and he's a great person to work with. I strongly recommend using Adam! *paraphrased

Jack B.

Ready to start working on your leads? Let's get started on your next project.

Roofing Marketing FAQs

Common questions from roofing contractors about our marketing services.

Do you work with storm restoration companies?

Yes. We work with both storm restoration roofers and retail/replacement roofers. The marketing strategies differ—storm work requires speed and geographic targeting, while retail work focuses on building long-term authority. We'll customize your approach based on your business model.

How do you handle seasonal slowdowns?

We adjust your marketing strategy seasonally. During slow months, we shift focus to maintenance, repairs, and building your pipeline for busy season. During peak season, we scale up lead generation. The goal is consistent revenue year-round, not feast-or-famine cycles.

How long before I start getting leads?

With PPC and Local Service Ads, you can start getting calls within the first few weeks. SEO takes longer—typically 4-6 months before you see significant organic traffic. That's why we recommend a combined approach: paid ads for immediate leads while SEO builds long-term authority.

What makes you different from other roofing marketing agencies?

We don't just 'do marketing'—we build complete systems. Your website, ads, SEO, and reputation management all work together. Most agencies sell you piecemeal services that don't talk to each other. We build everything as an integrated system from day one.

Do you guarantee results?

We don't guarantee specific lead numbers because we can't control your market, competition, or how you handle leads. What we guarantee is our process: proven strategies, transparent reporting, and continuous optimization. Our clients typically see significant ROI within the first 90 days.

How much should I budget for roofing marketing?

It depends on your market and goals. Most of our roofing clients invest $2,000-$5,000/month in management plus ad spend. We'll give you a realistic budget recommendation based on your market size and competition during your strategy session.

Ready to Dominate Your Roofing Market?

Stop competing with storm chasers and start building authority. Let's talk about how we can help you become THE roofing contractor in your area.

Schedule a free strategy session and we'll analyze your market, your competition, and show you exactly what it takes to dominate.

In Your Strategy Session, We'll Cover:

  • Your current marketing situation and what's not working
  • Your local competition and opportunities in your market
  • A customized strategy for generating more roofing leads
  • Realistic timelines, budgets, and expected results

No pressure. No hard sell. Just an honest conversation about your business.

Gorilla and Contractor

Let's Get Your Phone Ringing

Schedule a free consultation to see how we can help your home services business attract more qualified leads.