Medical Spa in Northern Utah: 130+ Leads Per Month = $700K+ Revenue Potential

Medical Aesthetics & Wellness

How we helped a medical spa generate over 130 qualified leads per month through integrated SEO, Google Ads, and conversion optimization.

130+ Qualified Leads/Month $700K+ Revenue Potential 5.8x ROI on Marketing Spend

Zero to $500K+
Contractor Success Story
11+ Years
Building Contractor Brands
Complete Systems
Not Just Websites

The Problem

This medical spa was relying almost entirely on word-of-mouth referrals. Their online presence didn't reflect the premium quality of their services, and they had zero visibility when potential clients searched online.

With high-ticket services averaging $5,400 per client, inconsistent lead generation was costing them serious revenue. They needed a system that matched their premium positioning.

The Core Challenges:

  • Outdated website that didn't reflect premium services
  • Zero visibility in local search results
  • No paid advertising presence
  • Inconsistent lead flow making planning impossible

The Solution

We built an integrated marketing system where every component works together—website, ads, SEO, and optimization all reinforcing each other.

Website Redesign

  • Premium, conversion-optimized design
  • Before/after galleries and results
  • Trust signals with credentials and certifications
  • Online booking functionality

Local SEO Strategy

  • Google Business Profile optimization
  • Local citations and NAP consistency
  • Location-specific service pages
  • Review generation and management

Google Ads Campaigns

  • Search campaigns for high-intent procedures
  • Display campaigns with custom audiences
  • Retargeting for website visitors
  • Call and conversion tracking

Ongoing Optimization

  • Monthly performance reviews
  • Continuous A/B testing of landing pages
  • Bid strategy optimization
  • Reputation management

6-Month Performance

From Sporadic Referrals to Predictable Lead Machine

130+
Qualified Leads/Month

Up from 15-20 monthly leads before we started.

$700K+
Revenue Potential

Potential annual revenue from new leads generated.

5.8x
ROI on Marketing Spend

Return on total marketing investment.

47
Page 1 Rankings

High-value keywords ranking on first page

4.9★
Google Rating

With 200+ reviews (up from 3.8 stars)

The Impact

The transformation in lead generation allowed them to grow the business on their terms:

Hired 3 Additional Staff

Consistent lead flow created enough demand to grow the team and expand capacity.

New Equipment & Treatments

Predictable revenue allowed investment in new equipment and treatment options.

Confident Budget Planning

Knowing exact ROI per channel allowed smart budget allocation and confident marketing investment.

Second Location Expansion

Success with the first location created the foundation and confidence to expand.

Key Takeaways

Integration Matters

SEO and paid ads working together generated better results than either alone. The website supports the ads. The ads feed the SEO data. Everything compounds.

Premium Requires Trust

High-ticket services need social proof, credentials, and professional presentation. You can't sell $5,400 services with a $500 website.

Local SEO Works

60% of leads came from organic local search after month 4. It takes time to build, but once it kicks in, the traffic is essentially free.

Reviews Are Critical

A jump from 3.8 to 4.9 stars increased conversion rates by 34%. For premium services, reputation is everything.

Your Turn

If you're running a premium service business and your marketing doesn't match your quality, let's talk about building a system that does.

Schedule a Free Consultation

No pressure. Just an honest conversation about your situation and how to build a marketing system that matches your premium services.

Gorilla and Contractor

Let's Get Your Phone Ringing

Schedule a free consultation to see how we can help your home services business attract more qualified leads.